Say hello to our new brand: Ontario Tech University

Kari Clarkson


If you’ve been on our main website recently, you may have noticed something different. If you need a quick reminder, take a look and see what we mean.

Welcome back! As you’ve probably figured out by now, we’re in the process of going through a rebrand. You’re also probably wondering why we decided to change our name to Ontario Tech University, and what this means for our future students?

Well, despite being in existence for over 17 years, our research tells us that over 50 per cent of people don’t have a clear idea about our reputation, while 40 per cent of people don’t even know we exist.

Those numbers aren’t good for our university and don’t reflect the hard work of our students and grads.

That’s why we’ve embarked on this journey to create a new, unified look and name that will strengthen our university as a whole, including you, our future students.

One of the best parts of this rebrand is that you’ll get to be part of the first generation of students starting your academic legacy as part of Ontario Tech University.

We’re excited to share our story and shape our future together.

The rebrand will be rolling out over the next few months. If you want the details on how the new name and logo we’re developed, check out our brand central website.

And if you have any feedback, we’d love to hear it. Leave a comment below!

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